Scott Gerke
Founder/CEO
You're running a business in Minnesota and your website isn't showing up. Customers search for what you do, but they find your competitors instead. Winter is long here, and when people are stuck inside, they're on their phones looking for local services.
When someone in Minnesota searches for the best local SEO near me, they need a team that knows how Google treats cities like Minneapolis, St. Paul, Duluth, and every suburb in between. We build sites that rank from day one, with location pages that actually match what people type into the search bar.
We took a WordPress site for Central Insulation and turned it into a matrix of pages that now gets them local business and national exposure for insulation and asbestos removal. That's not theory. That's a working site at centralinsulation.com. If your business is invisible in Minnesota search results, we can fix that.
Common Question in Minnesota
My SEO company vs doing it with software
Paying an agency in Minnesota makes sense when you need a real person to fix site architecture or plan a campaign around the State Fair rush. But if your main bottleneck is getting 50 location pages written for the Twin Cities metro, software can build those pages faster and at a fraction of the cost. Keep the agency on a smaller retainer for strategy and let an automated platform handle the heavy lifting on content volume.
What Our Customers Say
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★★★★★
Scott went above and beyond anything we ever could've expected. He didn't just teach our team how to use Claude. He opened our eyes to a whole new way of working. He pulled our entire business together, rebuilt our sales process from the ground up, helped us get payroll organized, and got us ready to launch our new sales team. The real difference for us has been Scott. We're going to keep working with him long-term.
T.J. Reagan·
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★★★★★
Highly recommend Scott and team! They are experts in building business presence in today’s online world.
Andy Cirino· Google
“
★★★★★
Working with Scott has been amazing! His ability to ingest information, understand it, and then help you understand it is second to none. His work ethic is unlike any I've seen. Scott's forward-thinking mindset is incredibly refreshing and helpful. If you want your website to be found more easily, do yourself a favor and talk to Scott and his team. But don't stop there - Scott has a wealth of knowledge that can help you in so many ways.
Eric Lefebvre· Google
Our Services
Custom Website BuildA new site built to rank from day one. Local SEO, AI search readiness, and a working content engine baked in. Live in days, no agency markup.
AI Blog EngineAI-written blog articles published on autopilot. SEO-tuned, brand-voice trained, with custom images and social distribution included. Costs less than a single freelance article per month.
Local SEORank higher in every city you serve. Automated location pages, Google Business Profile sync, heat-map ranking proof, and the technical SEO Google actually rewards.
AI Search VisibilityGet found in ChatGPT, Perplexity, and Google AI Overviews. Schema, content, and site structure tuned for how answer engines cite sources. Free AI readiness audit included.
Google Business Profile SetupWe claim, verify, and fully build out your Google Business Profile so you show up on the map.
Our Work
Trusted Partners
If you live in Minnesota, you know the seasons don't just change the weather—they change how people find you. In January, nobody's driving around looking for storefronts. They're on their phones, searching for services from their couch. If your site isn't built for that, you're invisible for six months of the year.
Our work shows up in real places. The Central Insulation site ranks across the state for terms like asbestos removal and insulation services. We also replaced a Squarespace site for Shine Remote Wellness with a full matrix that integrates his Calendly links, so clients book directly. These aren't templates. They're custom builds that work in Minnesota's market.
Your Local Team
Cities we serve in Minnesota
Recent Articles
64% of Google Searches Are Now Questions—But 75% of Service Businesses Still Optimize for Keywords
Search behavior has fundamentally shifted. 64% of Google searches are now question-based and conversational, yet three-quarters of service businesses still optimize for traditional keywords. Zero-click results and AI answers are fragmenting traffic for those stuck in the old approach—but this creates a massive opportunity for businesses ready to adapt.
Read more →
How to Scale Content Production from 5-10 to 50+ Pieces Weekly: The Content Automation Playbook for Service Businesses
Service businesses publishing 20-50 optimized pieces monthly are capturing 3x more qualified leads than competitors stuck at 2-3 pieces. Here's how content automation makes that possible—without sacrificing your brand voice or breaking the budget.
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Why Service Businesses Are Ditching $2,500/Month SEO Retainers for AI-Optimized Automation
Service businesses are abandoning expensive SEO retainers for AI-optimized automation—cutting costs by 90% while generating 3x more leads per dollar. Here's the financial case that's reshaping how competitive industries approach search visibility.
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Why Every Service Needs Its Own Page
Most businesses cram everything they do onto one page. Google reads that as one topic, so you only get found for one thing. When each service gets its own page, you can get found for all of…
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AI Search Optimization Costs 60% Less Than Traditional SEO—Here's What Cincinnati Businesses Actually Pay
The quick answer, plus the stuff most people miss.
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Why Google AI Overviews Never Mention Your Cincinnati Business—And How to Get Cited in 23 Days
Google AI Overviews now appear in 64% of all searches—but your business isn't getting cited. We break down why your competitors show up in AI answers and you don't, plus the technical setup that gets you visible in 23-31 days.
Read more →Frequently Asked Questions
Common situations in Minnesota
Specific situations we go deeper on for Minnesota. Tap one to see the full answer.
AI Search Visibility
Can I optimize for AI search myself or do I need help
Local SEO
Do I need to post on social media for SEO
Local SEO
Can I do SEO myself or do I need to hire someone
Custom Website Build
How long does SEO take to work
Local SEO
How long does it take to rank in local search results
Custom Website Build
Is it too late to start SEO for my business
Google Business Profile Setup
How much does Google Business Profile setup cost
Google Business Profile Setup
Should I pay someone to set up my Google Business Profile
Custom Website Build
Why doesn't my website show up for local searches
Custom Website Build
How to choose a good SEO company
Custom Website Build
Can I do SEO myself or do I need to hire someone
Custom Website Build
Do I need to post on social media for SEO