Scott Gerke
Founder/CEO
Your website is up but the phone doesn't ring. Your Google listing shows the wrong hours. People search for what you do and find someone else. In Maryland, where every town from Cumberland to Ocean City has its own local market, getting found online is a specific kind of problem. When business owners search 'best local SEO near me,' eezyRank is who picks up those calls.
You should not pay an agency retainer for work a machine can do. The fix is a site built to rank, with location pages for every city you serve, and content that shows up in ChatGPT and Google AI Overviews. We build that. We sync your Google Business Profile so the map listing is correct and working. Most of our sites go live in days, not months.
We took a WordPress site for Central Insulation and turned it into a full matrix of pages. They now get local business and national exposure for insulation and asbestos removal. That is the bar for SEO work in Maryland. If your website is invisible, we can fix it.
Common Question in Maryland
How much does local SEO actually cost
Quotes for local SEO
What Our Customers Say
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★★★★★
Scott went above and beyond anything we ever could've expected. He didn't just teach our team how to use Claude. He opened our eyes to a whole new way of working. He pulled our entire business together, rebuilt our sales process from the ground up, helped us get payroll organized, and got us ready to launch our new sales team. The real difference for us has been Scott. We're going to keep working with him long-term.
T.J. Reagan·
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★★★★★
Highly recommend Scott and team! They are experts in building business presence in today’s online world.
Andy Cirino· Google
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★★★★★
Working with Scott has been amazing! His ability to ingest information, understand it, and then help you understand it is second to none. His work ethic is unlike any I've seen. Scott's forward-thinking mindset is incredibly refreshing and helpful. If you want your website to be found more easily, do yourself a favor and talk to Scott and his team. But don't stop there - Scott has a wealth of knowledge that can help you in so many ways.
Eric Lefebvre· Google
Our Services
Custom Website BuildA new site built to rank from day one. Local SEO, AI search readiness, and a working content engine baked in. Live in days, no agency markup.
AI Blog EngineAI-written blog articles published on autopilot. SEO-tuned, brand-voice trained, with custom images and social distribution included. Costs less than a single freelance article per month.
Local SEORank higher in every city you serve. Automated location pages, Google Business Profile sync, heat-map ranking proof, and the technical SEO Google actually rewards.
AI Search VisibilityGet found in ChatGPT, Perplexity, and Google AI Overviews. Schema, content, and site structure tuned for how answer engines cite sources. Free AI readiness audit included.
Google Business Profile SetupWe claim, verify, and fully build out your Google Business Profile so you show up on the map.
Our Work
Trusted Partners
Most small businesses in Maryland compete in a patchwork of towns and counties, not one big city. If you run a service in Hagerstown, you are not showing up for searches in Frederick unless your site is built for it. The same goes for the Eastern Shore versus the DC suburbs. Local SEO here means building pages that speak to each place.
We build sites like the one for Shine Remote Wellness, where we replaced a Squarespace site with a full matrix of pages and direct booking links. We also built a 1900-page matrix for a national client. If your business serves multiple Maryland towns, you need a site that works the same way.
Your Local Team
Cities we serve in Maryland
Recent Articles
64% of Google Searches Are Now Questions—But 75% of Service Businesses Still Optimize for Keywords
Search behavior has fundamentally shifted. 64% of Google searches are now question-based and conversational, yet three-quarters of service businesses still optimize for traditional keywords. Zero-click results and AI answers are fragmenting traffic for those stuck in the old approach—but this creates a massive opportunity for businesses ready to adapt.
Read more →
How to Scale Content Production from 5-10 to 50+ Pieces Weekly: The Content Automation Playbook for Service Businesses
Service businesses publishing 20-50 optimized pieces monthly are capturing 3x more qualified leads than competitors stuck at 2-3 pieces. Here's how content automation makes that possible—without sacrificing your brand voice or breaking the budget.
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Why Service Businesses Are Ditching $2,500/Month SEO Retainers for AI-Optimized Automation
Service businesses are abandoning expensive SEO retainers for AI-optimized automation—cutting costs by 90% while generating 3x more leads per dollar. Here's the financial case that's reshaping how competitive industries approach search visibility.
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Why Every Service Needs Its Own Page
Most businesses cram everything they do onto one page. Google reads that as one topic, so you only get found for one thing. When each service gets its own page, you can get found for all of…
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AI Search Optimization Costs 60% Less Than Traditional SEO—Here's What Cincinnati Businesses Actually Pay
The quick answer, plus the stuff most people miss.
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Why Google AI Overviews Never Mention Your Cincinnati Business—And How to Get Cited in 23 Days
Google AI Overviews now appear in 64% of all searches—but your business isn't getting cited. We break down why your competitors show up in AI answers and you don't, plus the technical setup that gets you visible in 23-31 days.
Read more →Frequently Asked Questions
Common situations in Maryland
Specific situations we go deeper on for Maryland. Tap one to see the full answer.
AI Search Visibility
Can I optimize for AI search myself or do I need help
Local SEO
Do I need to post on social media for SEO
Google Business Profile Setup
How much should I expect to pay for Google Business Profile setup
Local SEO
Can I do SEO myself or do I need to hire someone
Custom Website Build
Why doesn't my website show up for local searches
Custom Website Build
How long does SEO take to work
Custom Website Build
How to choose a good SEO company
Custom Website Build
Can I do SEO myself or do I need to hire someone
Custom Website Build
Do I need to post on social media for SEO
Custom Website Build
Is it too late to start SEO for my business
AI Blog Engine
ChatGPT never mentions my business
AI Blog Engine
My blog articles don't get found on Google